This is the Happy Moppy. Knotted in a ball on top. Just a bit of stuffing. The ribbons are mostly durable and different textures.
This can be a tug toy, a fetch toy or a chew toy. I don't have to do much more than shake it over his head to get Gibbs' attention. He has started unravelling the ball-knot and that is how he will kill it, but I already have a back up.
This isn't the cheapest toy, but it is near fool proof for distracting my puppy.